Honest like a dog

I wish i could be as honest as my dogs (Here on they will be called my kids). Whatever your B-School might have taught you, honesty still pays. It hurts the client but some day it does pay. I have lost clients. Infuriated them. Lost accounts and campaigns... and finally sucked up to them. Most of us. I admire the ones who don't. I wish i could be like them. The cold ruthlessness in their eyes to stand up for what they believe in. Its amazing. But why do we end up hurting people or their egos when we are honest?

I think we do that because we dont do it right. We are also scared of hurting our ego or theirs. Of losing a battle against the next job, the next deadline, the next pay check. We are scared all the time. We are scared of death that is so close... and that we have to do so much before we die... so lets give up now and move on. Or die now by hurting others with the truth.

Have my dogs ever hurt me? I can't recollect one moment. If they don't like the food, they just sulk. They make it clear that they don't like being tied up. They are honest that they hate the new kid in the house. But they don't have any grudges against me. Because it's unconditional love. They are honest because they love me and believe that i can never hurt them and nor can they. It's not just that they are color blind... they are plain simply blind when it comes to me.

They will sulk about vegfood and ignore me for a moment. The next moment they will cuddle up to me. All forgotten. No huge walls of ego to deal with. We are a friends all over again. Why is it so simple for them?

Love.
I think we don't love our jobs. We don't love our brands. We don't love our clients. Not enough. There is no ego in love. There are no conditions. There are no walls. We don't love them. They dont love us back. We are just selfish animals who are worried about our next pay check. Our next award. The next raise. The next pat on the back... I wish i could step back and have as big a heart as my kids. I wish... :-(